Management

Lucky cart it’s above all experts in data, brands, retailers, communication…

A diversity of talents, for a diversity of jobs that work every day, with their teams, to make the smart commerce, the retail mix more relevant, more shopper centric.

Romain Charles

Chief Executive Officer

Romain is CEO of Lucky cart.

Previously, he was Commercial Director of Maybelline Garnier at L’Oréal, in charge of negotiations and sales force management.

Previously, Romain was a member of the board of Procter & Gamble for France and Benelux, as director of the “Fabric & Home Care” division where he managed the Trade Marketing, Marketing, Finance and Logistics teams.

Romain graduated from Skema Business School.

Bouzhiane Taleb

Chief of Staff

Bouzhiane is Chief of Staff and co-founder of Lucky cart.

After starting at Renault, he joined Ernst & Young where he carried out numerous missions in the management and control of operational risks.

He then joined Rio Tinto where he audited functional and operational activities with the aim of improving internal processes.

Bouzhiane graduated from EDHEC Lille.

Julien Guitard

VP Engineering & Science

Julien is a partner and scientific director of Lucky cart.

Previously he was senior manager and data scientist at Bluestone then EY Advisory. He was also a consultant at the BCG from 2012 to 2014 and a statistician-economist at the Ministry of Economy and Finance between 2006 and 2012.

Julien graduated from  Ecole Polytechnique and ENSAE. He is doctor of the University of Paris 1.

Nicolas Trannoy

Chief of Strategy & Marketing

Double career combining the structured approach of an international group with 8 years at Procter & Gamble in marketing, at the local level but also at the regional level both for Middle East and for France Benelux.

Then the pragmatism and the necessary efficiency of entrepreneurship with 6 years of business creation and development in premium retail in Switzerland. Nicolas joined Lucky cart in 2021.

He graduated from ESCP.

Edouard Denner

Commercial Director

For 17 years, Édouard has developed his expertise in the world of personalized activation within mass distribution. First for 12 years at Catalina marketing in the sales and then digital teams.

He joined Lucky cart in 2018 to develop the Retail division before taking charge of the entire commercial division since 2022.

He graduated from ISC Paris.

Sybil Guenzi

Chief Finance Officer

Sybil is CFO of Lucky Cart.

She started her career in audit and consulting at Ernst and Young. She spent 7 years in finance at Procter & Gamble, combining factory and headquarters experience as part of a specialized graduate program that covered all aspects of finance.

For the past 6 years, she has been working as a part-time CFO/Financial Director with a specialization in startups and scale-ups. Her role involves managing fundraising, financial strategy and business planning.

She graduated from AgroParisTech (INAPG).

Elisabeth Rotrou

Chief Product Officer

Elisabeth is CPO of Lucky cart.

After working in consulting in NYC, she has focused her career for nearly 20 years on product management and strategy development for startups and larger companies. In particular, she worked at Criteo from 2014 to 2016, and led the product and insights teams at Spendesk from 2019 to 2023.

Elisabeth graduated from Centrale Supelec and Columbia Business School.