Launch your innovations based on your successes

An Innovation Launch operation provides welcome and necessary support for the launch of product innovations.

To do this, we have developed a campaign model combining two types of products, at least one innovation and one star product.

By capitalizing on the success of products established on the market and known to consumers, you immediately benefit from their reputation and your loyal buyer base to transmit them to your innovations. Your recurring shoppers are encouraged to discover your new products - in parallel with their purchases of flagship products - thanks to incentive mechanisms. The sales of your new products are thus boosted as soon as they are launched.