ExpertiseNews 7 minutesWritten by Lamia Benaouali, data engineer at Lucky cart. 2022/05/16 *STEM (acronyme de science, technology, engineering, and mathematics) In 2020, we placed the company’s culture at the center of our concerns. As our teams are very diverse and harmonious, we all wanted to preserve these characteristics in the long term. This is why…
Power and Precision of Big Data for a Simple Customer Experience
Expertise 2 minutes2022/03/07 Complexity, a Key Component of Simplicity. If our activation campaigns seem so simple on the surface, it is because they leverage algorithms and a dynamic ecosystem with deeply complex mechanisms. With billions of collected data and millions more every day, our system is constantly expanding and working in continuous learning. As our…
Customer Engagement and Campaign Visibility in the Purchasing Journey
Expertise 2 minutesWritten by Virginie Chollois and Nicolas Trannoy. 2022/03/07 At Lucky cart, we started from a simple observation: putting the shopper experience and satisfaction at the heart of our model enables us to satisfy your needs. We provide optimal visibility, a simple customer journey to deliver maximum engagement. Our technology allows us to…
Performance measurement: One of the keys to success
Expertise 2 minutes2022/04/26 Precision is difficult to acquire, but critical. As our solution operates on deep learning and continuous learning models, we pay great attention to our measurements. The more precise and solid they are, the better the learning and confidence in the machine.We minimize noise (variance), biases in the methodological (questionable hypothesis) and statistical…