Best Western September 2016

MEA Best Western Septembre 2016
Objectives

Best Western® Hotels & Resorts celebrated its 70th anniversary in 2016. The brand wanted to mark the occasion by rewarding its loyal customers and attracting new travellers by running a promotional campaign and providing a shopping experience with a difference.

Solution

To meet the hotel chain’s needs, Lucky Cart put in place a complete and all-inclusive Promogaming® campaign offering all customers making a booking via its website between the 5 and 30 September 2016 a 1 in 70 chance of winning the reimbursement of the price of the booking.

Thanks to Lucky Cart, Best Western was able to innovate and offer its customers an instant and personalised game!

Independent random draws offering every player the same chance of winning.
Game available immediately after making a booking.

Game available for all bookings made between the 5 and 30 September for hotel stays before the 2 November 2016.
Results provided instantly to give the customer a memorable game-playing experience.

CAMPAIGN VISUALS
Try the game Best Western’s customers had access to

Reload the game

TAKE THE NEXT STEP

Speak with a promotion intelligence specialist to learn how Lucky Cart can increase your sales and your ROI.